What an amazing time capsule of an article. Lots of artists and industry folks talking about their memories of MySpace. Looking back through all this, it was quite magical.
"Like white belts and orange cans of Sparks, Myspace so thoroughly defined the way the ’00s looked, sounded and felt that it was probably destined to not make it out of the decade alive, even if, technically, a website continues to exist at the www.myspace.com domain. But at Myspace’s height — roughly 2005 through 2008 — the website changed the way artists and fans found each other and how record labels and buzz-seeking blogs found fresh meat. Artists like Panic! At The Disco, Arctic Monkeys, Soulja Boy, Lily Allen, and Colbie Caillat would become pop stars in part because of their presence on the site, whereas artists such as Los Campesinos! or Nicole Atkins would eventually settle into cult careers after navigating through the sudden, unexpected attention the site could often generate."
Also a reminder of this massive cultural heritage loss by the company.
"It came to light that Myspace’s new owners ‘lost’ all of the music it hosted from its inception in 2003 through 2015, reportedly misplacing more than 50 million MP3s from upwards of 14 million artists, in essence completely erasing a significant part of this century’s cultural canon. What’s more, it took the company months to own up to their negligence, writing in a statement that ‘As a result of a server migration project, any photos, videos and audio files you uploaded more than three years ago may no longer be available on or from Myspace. We apologize for the inconvenience.’"
(Via The My Generation: An Oral History Of Myspace Music - Stereogum.)
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