I'm not sure why I'm posting this. Not because I necessarily like the video - or the song - though neither are terrible. I first heard of Scotty Dynamo through Break the Illusion (the over-the-top positivity is alluring).
He is cute. But this video is the perfect example of what I would call "manufactured hipster." Glasses, Flannel, PBR's, etc. Part of me hopes it's mockery - but something is telling me it's not. Either way - I'm still sharing it. What say you?